Start thinking about your UXResolution

This week from People Nerds: Julie Norvaisas shares advice for scaling orgs, we discuss the hazards preference testing, & refresh workshops.

A democratization field day From establishing and developing the UX Research team at LinkedIn, to now working on projects with select orgs (like dscout!) Julie Norvaisas sat down with us to discuss her UX journey, scaling a team, and what possibilities lie ahead for industry leaders.   MATURE YOUR ORG This week's community poll Answer with a click this week, see the results in next week's newsletter.   My top (UX) New Year's Resolution is...   1. Practical: I want to learn a new method or approach 2. Collaborative: I want to try a new shareout/deliverable form 3. Community: I want to find spaces and places to share ideas 4. Tactical: I want to educate my stakeholders on UX's value 5. Personal: I want to draw brighter lines between work and non-work Donut with extra sprinkles or plain? Trick question. While seemingly straightforward, asking which design our users prefer can result in unreliable findings. Molly Malsam breaks down why we should avoid preference testing and how hidden biases affect participant choices.   SPRINKLES, DUH Spice up your workshops Relying on your go-to workshop feels safe, but both engagement and results start to suffer from repetition. Before you facilitate next, use these new techniques to break out of that one-size-fits-all structure.   SLAM (REPET)IT(ION) TO THE LEFT Explore our three-part original research series on how project timelines impact the modern user research practice: 300 UXRs share how much time they really have to conduct research and what happens when the clock runs out.  How 200+ UXRs took matters into their own hands. Explore their tactics for securing more project time. So what is the most efficient structure for user research? See how team dynamics can affect output. What we're hearing: How to ensure that you practice empathy rather than sympathy across your UX research.  Checkmate. How Erik Messaki's Board Game UX design method enabled more user retention. Speaking their language. How understanding your users' language and finding your market fit makes your product/experience stand out. dscout is a company composed of People Nerds working to make context-rich human insight an everyday habit across organizations. The dscout platform—Diary, Live, Recruit, and Express—enables remote qualitative research that brings researchers into the moments experienced and shared by real people. Curious about the platform or working with dscout? Talk to an account executive.  dscout, 222 North LaSalle St. Suite 650, Chicago, Illinois 60601, (312) 880-9715 Unsubscribe Manage preferences