When UXR drives the direction of product

Plus, learn how to use triangulation to wrangle your data, and present a winning case study to nail your next interview.

Bringing it all together Salesforce's Yakaira Núñez knows a thing or two about integrating research across organizations. In this Q&A with Ben, she dives into the importance of becoming true partners in the business—and driving the direction of a product.   MAKE MAGIC HAPPEN  This week's community poll Answer with a click this week, see the results in next week's newsletter.   The food that has the most challenging UX is... 1. Wings 2. Ice cream cones 3. Crab legs 4. Ramen 5. Tall burger Wrangling data through triangulation Sometimes gaps in your data make it difficult to draw any clear conclusions, or move forward with a time-sensitive project. Cue triangulation, a method every researcher should have in their back pocket.   YEE HAW Nailing that interview case study When you're hunting for a new UXR job, presenting a case study of your achievements is pretty standard. So, how do you ace this test from beginning to end? In this updated piece, Nikki Anderson-Stanier has the answers.   STICK THE LANDING You have to be able to understand how to drive impact for someone else to prove the value of the research practice...Then that person becomes your advocate later. Dave Chen Senior Director, Research & Insights at 1Password Read more from Dave on the People Nerds blog! More we're discussing: In our final installment of original research with Miro, we explore how to include stakeholders more in the process for effective relationships and outcomes. Working well with engineers can make or break some of your projects. So, how can you include them more in your day-to-day activities? We have a few tips. User research summaries are a great way to synthesize findings and give stakeholders a snapshot of essential information. Learn how to write summaries that will compel colleagues into action. What we're hearing: Interested in research operations? Spotify's Leon Mpaka shares his experience in the field, along with predictions for its future. If you're looking for pointers for your next UXR case study, Bootcamp shares an approach for keeping things simple. Grab some templates for your practice. This free Notion resource includes plans, methods, and outcomes to use. dscout is a company composed of People Nerds working to make context-rich human insight an everyday habit across organizations. The dscout platform—Diary, Live, Recruit, and Express—enables remote qualitative research that brings researchers into the moments experienced and shared by real people. Curious about the platform or working with dscout? Talk to an account executive.  dscout, 222 North LaSalle St, Chicago, IL Unsubscribe Manage preferences

How to work with engineers in your day-to-day

Plus, learn how to synthesize your research findings with style, and learn how to bring stakeholders into your process.

UX and engineering back on the rails Research without action is rarely productive—that's why engineers are key partners in your process. Learn different tactics to engage engineers, improve product outcomes, and help with tasks like usability testing along the way.   BEYOND THE BINARY Results from last week's community poll (n = 133)   Ideally, my stakeholders would be most involved in this phase of research...    45% | Planning and design    23% | Shareout and socialization    13% | Fielding    11% | Analysis and synthesis      8% | Recruitment Bringing stakeholders into the fold We explore bringing stakeholders into the data synthesis process in our final installment of research conducted with dscout and Miro. Not only will stakeholders be more convinced of research findings, but you'll also feel less rushed to deliver the final report.   KNOW WHEN TO FOLD 'EM Synthesizing with style There are an infinite number of ways to synthesize research findings, and sometimes user research summaries may be your best bet. In this updated piece, Nikki Anderson-Stanier walks us through how to craft actionable research summaries, along with a checklist and examples.   WE NEVER GO OUT OF STYLE You don't have to become something different. You already are something different. Why are you not telling your story? Jared Spool Co-Founder, Center Centre – UIE Read more from Jared on the People Nerds blog! More we're discussing: If you missed it last week, don't forget to check out our second installment in the stakeholder study, which gives tangible tips for how to improve stakeholder relationships. Sometimes an unembedded team is better at nimbleness, discerning projects, and getting the work done. See how your organization can leverage these benefits, even if you're not operating like a satellite. Remote research is an art and science of its own. Know how to discern when a project is best for remote work, and how to make the process as effective as possible. What we're hearing: Design thinking shouldn't be restricted to design, product, and research teams. Here's a primer to share with your collaborators to get them going, too. Inundated by the sheer amount of UX methods? It might help your practice to learn the differences between method and methodology. And speaking of methods and methodologies...could AI or a model like ChatGPT "do" user research? Here's a case for why that's unlikely. dscout is a company composed of People Nerds working to make context-rich human insight an everyday habit across organizations. The dscout platform—Diary, Live, Recruit, and Express—enables remote qualitative research that brings researchers into the moments experienced and shared by real people. Curious about the platform or working with dscout? Talk to an account executive.  dscout, 222 North LaSalle St, Chicago, IL Unsubscribe Manage preferences