Unmask your research fears

Boo-st your research practice by confronting your fears! Plus, sign up for Co-Lab Continued to get exclusive access to the top minds in user research.

Get ready to conquer your research fears! Instead of letting the monsters lurk in the dark (and procrastinating on that important/scary task), join us in taking a peek under the bed and banishing your research boogeymen.   If the idea of using segmentation sends shivers down your spine or choosing the right sample sizes feels like a nightmare, you're not alone. Follow along as we explore research terrors and bring you scary good solutions.    What are your research fears? Let us know in the People Nerds' Slack community! - The People Nerds Team   It's normal to feel spooked by the complexities of segmentation. Relying only on demographics can lead you into a tricky trap, but fear not! This guide will help you navigate the subject with ease.   GOURD VIBES ONLY KEEP READING - MORE ON THIS TOPIC Designers doing research giving you a fright? It's time to dismantle the "Us vs Them" mentality.   New tech like GenAI might haunt you, but it can also bring opportunity.   Choosing the right number of participants can be ghastly. Here's the trick (or treat) to get it right.   If you could live in any Halloween movie, which would it be?   1. Hocus Pocus 2. Halloweentown 3. Beetlejuice 4. The Nightmare Before Christmas 5. Other, let us know in our Slack community! We'll post the results afterward in our Slack community! Don't miss your chance to join Co-Lab Continued—a series of virtual sessions featuring the best and brightest across research, design, product, and insights! Join us in discussing thorny topics like GenAI and UX influence and play a role in writing the new playbooks. Come with questions and leave equipped with strategies to reignite your organization.   SIGN ME UP Meta is hiring a Qualitative UX Researcher. Google is recruiting a Senior UX Researcher. JPMorgan Chase is looking for a UX Design Senior Associate. My number one piece of advice for ideation sessions is to have a clear outcome for the session. Nikki Anderson-Stanier  Founder of User Research Academy     READ MORE in Use Ideation and Co-Creation to Supercharge Your Insights Ready to scale your research program? Successfully scaling research requires effective stakeholder collaboration, flexible methods, and insights designed for impact.   See how Dscout can help you with all three. dscout, 222 North LaSalle St, Chicago, IL Unsubscribe Manage preferences