How to *actually* teach research

The playbook for bringing research skills to product, design, marketing, and more. ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­  

Hi Wanto,   The future of research isn’t about one team doing all the work. It’s about building a culture where more people can contribute meaningful insights with the right support in place.   But that's easier said than done!   We talk a lot about “scaling” or “democratizing” research, but what does it actually take to teach people how to do research well? Strong research skills matter, but so does the ability to coach, guide, and empower others to contribute with confidence.   These resources explore how teams are teaching research best practices in ways that actually stick: leveraging experiential learning methods, cultivating a mindset of curiosity, and empowering non-researchers to make stronger decisions with user insights.   - The People Nerds Team Amanda Gelb (Founder and Principal at Aha Studio) breaks down how to build confidence in research across your organization with methods designed to teach and scale effectively (i.e., teaching the mindset before the method, running question audits, etc.).   SCHOOL'S IN SESSION KEEP READING MORE ON THIS TOPIC Learn how the Affirm team successfully scaled research. Avoid common recruitment obstacles for your next study. Use this email course to scale research without sacrifice. What happens when AI gives research teams time back? Find out on Tuesday, June 2 as DXC and Dscout bring together leaders from Verizon, Nationwide, Newell Brands, Datadog, and Oracle to discuss automation, evolving workflows, and scaling research impact across the enterprise.   SIGN UP Visa is looking for a Senior Workplace Experience Manager. Salesforce is looking for a Lead, Workforce Intelligence.  GoodRx is looking for an Insights Manager.  I needed to normalize failure and making mistakes. Nikki Anderson, Founder, User Research Academy via Common Research Mistakes (and How to Fix Them) Dscout helps your team build with confidence.   Empower your entire organization to run high-quality research and make faster, more informed decisions. With Dscout AI Studio, your team can draft studies, conduct research, and analyze findings with ease—so you can create the right products from the start. See it in action. Dscout, 222 North LaSalle St, Chicago, IL Unsubscribe Manage preferences