AI continues to make waves. Explore its evolution straight from the experts and get their take on its UX impact from day—to—day tasks to big-picture changes. Plus, check out open design and research roles.
Config 2025 is here (come say hi at our booth!), so we're reflecting on how design and UX are evolving in exciting new ways.
As we look to the future and tech advancements, we're revisiting one of our favorite Co-Lab sessions, "Designing a Future for UX" with Ricardo Prada, Director of AI UX at Google DeepMind.
In other exciting news, check out our collaboration with the Design Executive Council on the report, "The AI Shift: Transforming How We Discover, Imagine, and Design." This resource offers exclusive access to the top minds in UX and hits on subjects like growing with AI—while maintaining the best parts of being human (and a whole lot more).
- The People Nerds Team
Join Ricardo as he expertly demonstrates how far AI technology has come—and how these changes, plus a sprinkle of optimism, can drive us toward the future we want to create.
UX isn't just a practice—it's a business model. This article breaks down a practical framework for turning UX into a strategic asset. Whether you're leading a team or flying solo, you'll walk away with clear, compelling ways to showcase your impact and secure the support you need.
Ready to scale your research program? Successfully scaling research requires effective stakeholder collaboration, flexible methods, and insights designed for impact.
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![Secondary Article Image - How to Position UX as a Business Model [+Template]](https://pages.dscout.com/hs-fs/hubfs/Secondary%20Article%20Image%20-%20May%208%20-%20199px.png?width=558&upscale=true&name=Secondary%20Article%20Image%20-%20May%208%20-%20199px.png)
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