On creative, service-minded, impactful user research

This week from People Nerds: More creative UXR solutions, a more service-minded UXR agenda, a more stakeholder friendly UXR share out.

A creative call to arms The most important, most interesting, and most trying challenges we face at work require the most creative solutions. We're not always given the time, space, and tools to rise to the occasion. We turn to author of The Art of Creative Rebellion, John S. Couch, for some advice.    READ MORE "But you only talked to seven people…" Sometimes, stakeholders won't accept that a small sample is all you need. In those cases, it might be time to call in quant data for back up. Here are some quick quant methods you can use to give your qual data some added heft.   LEARN MORE How can I help you? This question needs to stop being a scripted bit of the customer experience, and start being a core tenet of our work. We asked service-oriented UXRs from Code for America, 18F, and the San Francisco City Digital Services how they cultivate a more altruistic UX practice.    READ THEIR ADVICE More we're discussing: Re-reading some thoughts from Google on cultivating a sense of team community (even now). Revisiting this interview with Autumn Sanders Foster and reminding ourselves to challenge our assumptions. Researching cautiously, and compassionately, is still be top of mind. Try asking yourself these questions before launching your next study. What we're hearing:  Great interview with Chan Williams—designer at Planned Parenthood and They/Them Studios—on tactically, safely, and constructively centering underserved communities. Solid refresher on the "decline of digital trust" and the bad patterns at the foundation of our skepticism. A useful breakdown on some lightweight persona alternatives ("proto" "qualitative" and "statistical" personas) from NN/g. dscout is a company composed of People Nerds working to make context-rich human insight an everyday habit across organizations. The dscout platform—Diary, Live, Recruit, and Express—enables remote qualitative research that brings researchers into the moments experienced and shared by real people. Curious about the platform or working with dscout? Talk to an account executive.  dscout, 222 North LaSalle St. Suite 650, Chicago, Illinois 60601, (312) 880-9715 Unsubscribe Manage preferences