Make something from nothing

This week from People Nerds: We conduct research on mystery products and do a deep dive on private panels

Into the unknoooown 🎵 How can we research what doesn't yet exist? Here's one approach: connect your idea to a similar one in the market and find participants who use it. From there, you can start to determine the design direction.   DIVE IN Stream and save:  Comparing Concepts: Watch to discover two study designs for more actionable user feedback. Remote International Research Guide: A complete guide to navigating the nuances of cross-market research. Accessible User Research Guide: Everything you need to know about planning, recruitment, and conducting mindful research. One moderated interview < a series of interviews We unearth so much information about our users in one session, imagine how much more they could tell us through regular meetings. Enter: private panels. Lauren Duquette of our CXR team walks through the impact of private panels and how to set one up.   INSIGHTS GALORE Results from last week's community poll (n = 74) For the remainder of the year, which of the following best describes your expectations for research output? 29.7% | Busier 28.4% | Slower 21.6% | A LOT busier 20.2% | About the same as it is now More we're discussing:  Research is finished, what do we do next? We discuss how to prioritize your qualitative data through quant methods. We walk through an inventories framework that you can utilize in any phase of your research and design process. We're all in this together. Nikki Anderson highlights the benefits of internal testing and the best scenarios to use it. What we're hearing: Hiring your first user researcher? Hiring Manager Xenia Avezov shares her experience building a UXR team at her health tech company. Sometimes designing something to be the MOST efficient isn't the best option. Jakob Nielsen explains why video game design is a special exception.  A clear mission statement is a key component to unifying your user research team. Kate Kaplan explains why. dscout is a company composed of People Nerds working to make context-rich human insight an everyday habit across organizations. The dscout platform—Diary, Live, Recruit, and Express—enables remote qualitative research that brings researchers into the moments experienced and shared by real people. Curious about the platform or working with dscout? Talk to an account executive.  dscout, 222 North LaSalle St. Suite 650, Chicago, Illinois 60601, (312) 880-9715 Unsubscribe Manage preferences