Unmoderated method guides to shake up your practice
Plus, learn how to optimize user tests for scale, get a four-step plan for growing as a researcher, and check out this week's job listings.
This week, we're zeroing in on using unmoderated methods to their fullest!
While conducting interviews is often a favorite of researchers, it also takes quite a bit of time, energy, and training to get it right.
We explore when you can use surveys to better effect, and offer several guides for specific types of unmoderated research that will bring your skills to the next level or help you teach someone else!
- The People Nerds Team
Interviews are a popular go-to method—but employing unmoderated surveys more frequently can benefit anyone who conducts research. Laurel Brown breaks down some common objections, and ways you can use surveys to their fullest extent.
"Researchers have a really hard time saying no. But it is important to remember that you're saying no because you're saying yes to something else; you have to have a reason, and research strategy defines that reason."
Contribute Meaningfully: The Power of a Research Strategy
Ready to scale your research program? Successfully scaling research requires effective stakeholder collaboration, flexible methods, and insights designed for impact.
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