This week from People Nerds: COVID-19 is all we're talking about, but are we really hearing each other? Consider this a call-to-empathy.
Normally, we strive to share resources that are lightheartedly thought-provoking, or professionally helpful. But what demands our empathy and attention now goes beyond the ordinary limits of our professional interests. While dscout can't distribute hand-sanitizers or build ventilators in the wake of COVID-19, we can do research—hopefully the kind that invites understanding, provides clarity where there's anxiety, and helps us to better connect and cope. The COVID Diaries are a quant-qual mashup we'll be conducting continuously throughout the crisis. For this installment, we solicited perspectives on how things are different now—reaching 877 participants from all walks of American life. We were moved by what we heard. We hope you will be too. READ ON | dscout is a company composed of People Nerds working to make context-rich human insight an everyday habit across organizations.
The dscout platform—Diary, Live and Recruit—enables remote qualitative research that brings researchers into the moments experienced and shared by real people.
Curious about the platform or working with dscout? Talk to an account executive. | |
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